As Barnes & Noble quietly rolls out a new lineup of Nook HD tablets, they are unfortunately succumb to be being compared to none other than the iPad, and even the Kindle Fire HD.
I guess this is just the way it goes when you enter into a market that is dominated by the iPad. Barnes & Noble has released two new Nook tablets with upgraded hardware and a much improved high-def screen.
The new Nook HD comes in two sizes: a 7 inch Nook called the Nook HD that starts at $199, and a 9 inch nook called the Nook HD+ that starts at $269.
Sound a lot like the Amazon strategy with their Kindle Fire HD’s?
While reading up on this story about Barnes & Noble and their new lineup of Nook HD tablets, I couldn’t help but noticed some stats that were plugged in along the way.
One in particular stands out sharply and that is 7 out 10 tablets sold are iPads.
Simple math tells me that leaves 3 out of 10 left for everyone else.
I’m going to assuming that Kindle Fire is somewhere around 2 out of 10, which means the Nook HD can expect to be fighting for that 1% marketshare among all the other tablet manufacturers.
Pretty grim outlook if you ask me.
But then again, if less than 1% market share is sufficient for Barnes & Noble to increase profit and revenue, then it’s all worth it, right?